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EDO Alert survey findings - what you told us

30 April, 2018

Thank you to everyone who took the time to respond to the survey on the EDO Qld Alert.

We have noted your comments and will be introducing new content, more images and revising the frequency of publishing, while also introducing a RSS feed to which you can subscribe for breaking news and opportunities to comment.

Key findings

Sample size:

  • 62 respondents (79 Alert readers clicked through to the survey – so a 78.5% response rate for people who viewed the page.)
  • 2449 readers opened the Alert email, 275 clicked into content from the email (62 represents 22.5% of actual readers.)

Is the Alert useful?

79% of all respondents believe the Alert is always useful or mostly useful.

(75% of landholders believe the Alert is always useful or mostly useful.)

Why is the Alert useful?

84% of all respondents believe it is useful because it keeps them up-to-date with environmental law news.

Length of readership?

61% of all respondents have been readers for longer than 12 months.

How many editions do you read?

63% of all respondents read every edition and 37% of all respondents read about 60% of editions.

(75% of landholders read every edition)

 

Additional content to be covered?

Additional content respondents would like included:

64% of landholders would like to see more information on local planning schemes and opportunities to comment.

Free form responses asked for longer/case study styled pieces on EDO Qld work, and the EDO team as well as links to petitions for matters not only in Queensland.

Frequency

52% of all respondents would prefer to receive the Alert monthly compared to 44% receiving it fortnightly.

Layout and readability

94% of all respondents think the layout is good, very good or excellent. However 40% would like to see more photos included in each edition.

Environmental Defenders Office Queensland (EDO Qld) gives a strong legal voice to the environment when needed most.

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